Schmidt's is a line of all natural, cruelty-free, & vegan deodorants. We love Schmidt's around here....it was one of the first lines we knew we had to have. Over the past few years Schmidt's has grown an almost cult-like following. Their natural deodorants really work!
Meet The Maker – Jaime of Schmidt's Deodorant
Why did you start your company?
I started making personal care products for my family when pregnant with my son, Oliver. I'd always been interested in natural beauty products, and Portland has endless resources on the subject, so it was a fun and rewarding project. As I studied how effective and healthy the formulas had potential to be, and the lack of effective options out there, I went into serious R&D mode. I first launched the business with multiple products but then quickly shifted my focus on the one product I was most passionate about--the deodorant.
Why is the favorite product you make and why?
Our deodorant, because it's such a personal product and really surprises people who have had bad experiences with natural deodorant in the past, some who had given up on natural products altogether. It's a critical time for the industry to move forward. Many of the formulas on the market have their origins dating back to the mid-20th century and are comprised of chemicals and ingredients that, at the time, had a long-term and unbeknownst impact on our health. It's not so strange to think people have been doing deodorant wrong all these years.
What do you do besides make products?
When I'm not working with all the amazing people at Schmidt's, I'm spending quality time with my husband and five year old son, exercising at barre3 or the gym, or relaxing with a book or movie. Portland is an exciting place to live and there's no shortage of community and entertainment here.
What do you think is the secret of your success?
A little bit of luck, surrounding myself with the right people, and an abundance of enthusiasm, willpower, and organization. And of course, the willingness to constantly learn and better myself.
Most favorite part of your job?
Hearing from excited Schmidt's customers telling us that we're the only natural deodorant that works!
Favorite Motto or Quote?
"Leap, and the net will appear."